Mission and Values

Paroc Mission as stone wool insulation manufacturers

Paroc Mission 

Paroc is an innovative and trusted partner for a sustainable built environment.

The mission defines the ultimate goal of Paroc operations and guides all our actions. When walking the path to achieve this goal, we use our company values as a guide to how things are done and decisions made in Paroc.


Paroc's 4 core values: Customer, Respect, Innovation, Performance


Paroc Values



  • We understand our customers and meet their needs
  • We stretch ourselves to help our customers and stakeholders to succeed


  • We are open, respectful and reliable
  • The sustainability of our offering and operations drives our development
  • We care for our peoples’ safety and well-being


  • We achieve long-term growth by inventing and commercializing new ideas
  • We challenge current ways of working to improve our business


  • We reach challenging goals in an effective and disciplined way
  • We act in an objective way using common sense